Brand USA has introduced the launch of a bespoke website devoted to tv programme idea submissions.
The new website has been constructed particularly to just accept confidential tv concepts from manufacturing companions, earlier than a shortlist shall be put earlier than a Television Advisory Board.
The Board will determine on the chosen submission(s) and can intention to work in partnership to create the programme(s).
The launch of the location secures Brand USA’s long run dedication to the UK and Irish markets and its intention of bringing America to life on the tv.
Brand USA’s goal in-market is to rekindle the holidaymakers’ love affair with America – reclaiming the USA’s share of the market and positioning the nation as a various vacation spot nonetheless to be explored.
By highlighting the nation as a recent and surprising vacation spot, with welcoming and pleasant locals, Brand USA’s intention is to advertise the United States of America because the world’s main tourism vacation spot for UK and Irish guests.
Jay Gray, Vice President of Business Development, Brand USA, stated: “We know how incredible a destination can look on television and that, for many viewers, it’s what may inspire a booking for their next holiday. Whilst watching it on TV may be the next best thing, of course, nothing brings the sights and sounds of the United States to life as much as being here in person!”
Brand USA was established by the Travel Promotion Act in 2010 to spearhead the nation’s first international advertising effort to advertise the United States as a premier journey vacation spot and talk U.S. entry/exit insurance policies and procedures.
Formed because the Corporation for Travel Promotion, the public-private entity started operations in May 2011 and does enterprise as Brand USA.
Brand USA works in shut partnership with the journey business to maximise the financial and social advantages of journey.