Centara Hotels & Resorts remains committed to responsible tourism with new charity initiative

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Centara Hotels & Resorts, Thailand’s main resort operator, introduced the launch of an inspiring charity marketing campaign as a part of the model’s ongoing 40^th anniversary celebrations. From 1^st October to 31^st December 2023, Centara will proudly pledge a beneficiant THB 40 for each direct reserving made via its web site, with stays falling inside this identical interval. The proceeds from this initiative will instantly help the efforts of The Chaipattana Foundation, a non-profit organisation that aligns with Centara’s enduring dedication to responsible tourism.

Founded in 1988 by His Majesty King Bhumibol Adulyadej, The Chaipattana Foundation is devoted to championing sustainable rural growth, environmental conservation, and enhancing the lives of communities all through Thailand. This basis additionally serves as a testomony to Centara’s deep-rooted Thai heritage, household values, and dedication to making a optimistic affect on the native communities during which its properties are current.

Guests collaborating on this marketing campaign won’t solely have the chance to contribute to initiatives that empower, shield, and uplift, they will even turn into integral to a larger journey towards a extra sustainable and conscientious future.

“As we mark our 40^th anniversary, we are not only celebrating our journey, but also our Thai heritage, the values that guide us and our commitment to a greener and brighter tomorrow”, mentioned Thirayuth Chirathivat, CEO of Centara Hotels & Resorts. “The Chaipattana Foundation represents these same ideals and Centara is delighted to pledge our support to the incredible efforts of this organisation.”

With the vacation season across the nook, Centara extends a heat invitation to friends and loyalty members to take part commemorating 4 a long time of outstanding hospitality, world-class service, and driving significant change on this planet.

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